Google Ads Monitoring Dashboard

Would you know if a campaign broke right now?

PPC Sentry is a Google Sheets dashboard that checks your Google Ads performance automatically — so you catch problems before your client does.

No credit card required for Lite. 14-day money-back guarantee on Pro.

Your morning shouldn't start with 30 minutes of clicking

Agencies

You manage 10+ clients. Each morning you open Google Ads, click through accounts, check campaigns, look for anomalies. It takes 30–60 minutes before you've even started real work. And if something broke overnight — a budget overspend, a CPA spike, a campaign that stopped converting — you find out when the client emails you.

In-House

The Google Ads UI wasn't built for quick daily checks. It was built for deep campaign management. But you don't need to rebuild your campaign structure every morning. You need to know: is everything okay? And if not, where's the problem?

Every campaign. Every metric. 30 seconds.

PPC Sentry pulls your Google Ads data into a single Google Sheet and shows you everything that matters at a glance.

One-glance overview

Cost, conversions, CPA, ROAS, impression share, and budget pacing — daily, weekly, or monthly. Switch with one click.

Anomaly detection

Visual flags for cost spikes, conversion drops, and data health issues. Spot problems instantly.

Lives in Google Sheets

No new tool to learn. Your data stays in your own Google workspace. Works with your existing workflow.

Compare plans

Start free with Lite. Upgrade when you need campaign-level detail.

Feature Lite (Free) Pro (€179)
Account overview
Channel type breakdown
Daily / Weekly / Monthly views
Budget pacing
Anomaly flags
Data health monitoring
Campaign-level detail
Brand vs non-brand
Multi-channel support
Conditional formatting
900-day data retention
1 year of updates

Simple pricing

No subscriptions. No recurring fees. Pay once, use forever.

Lite

Free

Get started with account-level monitoring. No credit card required.

Download Free
  • Account overview + channel breakdown
  • Daily, weekly, monthly views
  • Budget pacing + anomaly flags
  • 90-day data window
  • Google Ads Script included
Most popular

Pro

€179 one-time

Campaign-level diagnosis across all your channels.

Buy Pro
  • Everything in Lite, plus:
  • Campaign-level detail
  • Brand vs non-brand split
  • Multi-channel support
  • 900-day data retention
  • 1 year of updates

Setup Service

+€199 add-on

We install and configure everything for you. Works with Lite or Pro.

Learn More
  • Google Ads Script installation
  • Sheet configuration + testing
  • Connector setup (Pro)
  • Done within 24 hours

Frequently asked questions

Is my data safe?
Yes. All data stays in your own Google Sheet in your own Google workspace. We never see or store your data.
How does the data sync work?
For Lite: a Google Ads Script runs daily in your account and writes data directly to your Sheet. For Pro: you connect via Dataslayer or Supermetrics (separate subscription).
What if Google changes the API?
Pro includes 1 year of template updates. If the script needs updating, you'll get the new version by email.
Can I use this for multiple accounts?
Each account needs its own Sheet. Buy one Pro license per account you want to monitor.
What if it doesn't work for me?
14-day money-back guarantee, no questions asked.
Do I need Dataslayer or Supermetrics?
Only for Pro multi-channel support. Lite works with just the included Google Ads Script — no additional subscriptions needed.

Start monitoring in 5 minutes

Download the free Lite version, paste the script, and see your dashboard populate automatically.